Frequently asked questions about our services.

 

 
   
We are a UK search engine ranking, search engine optimisation (SEO) services, optimised web design and Internet marketing and promotion company
       
   

SEO ARTICLES

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Performance Related SEO

At Search Engine Ranking Company, we are more than willing to undertake search engine optimisation work for you based on unambiguous performance measures, so you are assured of value for money...

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Search Engine Positioning

"Search Engine Positioning"....we just love that phrase!

What a SEO paradise it conjures up - a world in which search engine optimisation is a matter of simple surgical precision. All you have to do, in this world, is decide where you want your web site to appear in the search engine rankings and you 'position' it there - simple!

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Keywords Battleground

For those webmasters who will depend on search engine referrals for a significant proportion of their web site traffic - the  majority, we would suggest - they need to build their web site with TWO audiences in mind - potential human visitors, for sure, but also the principal search engines.

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SEO Copywriting

At Search Engine Ranking Company we don't believe there is a conflict between the achievement of high search engine rankings through effective search engine optimisation and attractive, professional design.

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Search Engine Marketing

Search engine marketing is the act of marketing a website via search engines, whether this be improving rank in organic listings, purchasing paid listings or a combination of these.

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UK SEO Services Company

Search Engine Ranking Company is a UK SEO - search engine optimisation - services company but our services are available to clients worldwide.

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SEO Advice

If only you could get SEO advice to help you move in a logical straight line towards your search engine ranking targets so that you could get on with your real business of providing products and/or services to your customers.

You can...

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Google Index - Does Google Know All Your Web Pages Exist?

If all your web site pages aren't in Google's index, it is nothing short of a crime and you are the guilty party!

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Generating Web Site Traffic - The Purpose Of Search Engine Optimisation

It's important to remember that high rankings don't buy your products or services - people do.

Search engine rankings can become an obsession but generating maximum relevant, qualified web traffic to your web site is the real name of the SEO game...

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What Should Your SEO Budget Be?

You need to have a very clear idea of the economics underpinning your web site business if you are to make the right decisions and achieve sustained profitability.

Setting an SEO budget should be a fully conscious, evidence-based process...

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The Importance of Knowing Your Competitor Link Partners

Having good link popularity - links with related, quality web sites - is an important factor in achieving the best possible search engine rankings.

But knowing this and achieving this are two completely different things!

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Optimum Web Site Performance - Do You Really Know What You Want To Achieve?

Having clear performance objectives for your web site is absolutely essential if you want to be able to assess and maximise its ongoing performance.

But setting unambiguous performance standards at the outset is sadly often overlooked in the excitement of designing and launching a new web site. And sometimes the question isn't even explicitly addressed because the answer or answers are thought to be obvious.

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Google PageRank Explained

You will almost certainly have heard of Google PageRank and how important it is - Google themselves say that it is the basis for all their search tools.

But what is Google PageRank in simple terms? And, once understood, what implications does Google PageRank have for the average webmaster?

This is what we explore in this article...

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What is the Google 'Sandbox Effect'?

Have you heard of the so-called Google 'Sandbox Effect'?

If not, and you are a webmaster planning, or just launching a new web site, you need to know about it as it may have a quite dramatic initial negative effect on your ranking in, and referrals from, Google.

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Search Engine Optimisation Techniques To Avoid

Some in the search engine optimisation business use unethical techniques and tricks to try and artificially boost the search engine rankings of their web sites.

Search engines are continually changing and adapting their practices to counter such activities and may penalise or even ban web sites that are promoted by unethical means.

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